What is your Outlook for 2015?

LMT Magazine began releasing the results of their survey of the Dental Lab Industry last month.  There is a lot of really interesting information which matches well with comments made recently by Keith Crittenden, President and CEO of AmericaSmiles Network founder of the American Cosmetic Dental Lab Association.  In his seminar at LabDay Chicago he spoke passionately about the challenges facing the industry.  He described an industry in flux.  In the last 5 years dental restorations manufactured...
More

We are They – Representing Your Team

When I was first managing a new customer support team I moved into the area a few hours a day so I could get a feel for how people were responding to customer calls. It wasn't soon before I heard a relatively new Customer Support Rep (CSR) say to a customer, "I don't know why we don't have that product in stock, there is no telling what those guys are doing over there in production. I've told them we need this but they do whatever they want," or something like that. Now, this particular produc...
More

Building Your Business Workshop at LabDay Chicago 2015

The AmericaSmiles Network and ACDLA co-sponsored a series of workshops and clinics at LabDay Chicago 2015 held at the Hyatt Regency in downtown Chicago last month. John Von Thaden, executive director of the American Cosmetic Dental Lab Association (ACDLA) presented a workshop entitled, "Building Your Business" to a full house of more than 60 people, on Friday morning, February 27, 2015. "We were gratified to see so many Lab Owners attend this session," said Keith Crittenden, President of Americ...
More

Focusing on the “One Customer”

As you are seeking to build your business, have you decided what your Ideal Customer looks like? You probably already know which of your customers are your best ones and maybe even a few you have fired because you just could not make them happy, no matter what you did. One of the most critical activities for any business is to decision who their customer is. This one activity that can really have a positive impact on your marketing and sales efforts. The idea is to define your ideal custom...
More