Welcome and Greetings from ACDLA! The American Cosmetic Dental Lab Association has been serving the Dental Lab Industry for nearly 10 years. Our focus is unique in the industry. Unlike other associations, we exist solely to support Dental Labs by providing information and recommendations to help grow your business.
So look around, I am certain you will love our new website and the great information available to help you run a successful business. Here you will find the latest inform...
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Labor Day – Race to the Finish
Labor Day is certainly an opportunity to rest and reflect on the work completed so far this year. For many of us, we barely catch our breath before turning the page and looking square at the last third of the year.
Now that Summer is essentially over and Fall is upon us, for many of us, it is a great time to look forward. September 2nd - still plenty of time to make changes, put new plans into action, and make an impact on this year. Plenty of time to do something, but maybe not to do a lo...
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Connecting with your customers
The adage, "Out of sight, out of mind" is more true today than ever. It is nearly impossible to avoid the barrage of messages, communication and people who are vying for our time and attention. The same is true of your customers and prospective customers. If you are not regularly communicating with your customers you will be forgotten. Even your existing customers are being solicited by competitors and it may not be enough to count on your work to speak for itself.
There are a number of ac...
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We are They – Representing Your Team
When I was first managing a new customer support team I moved into the area a few hours a day so I could get a feel for how people were responding to customer calls. It wasn't soon before I heard a relatively new Customer Support Rep (CSR) say to a customer, "I don't know why we don't have that product in stock, there is no telling what those guys are doing over there in production. I've told them we need this but they do whatever they want," or something like that. Now, this particular produc...
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Focusing on the “One Customer”
As you are seeking to build your business, have you decided what your Ideal Customer looks like? You probably already know which of your customers are your best ones and maybe even a few you have fired because you just could not make them happy, no matter what you did.
One of the most critical activities for any business is to decision who their customer is. This one activity that can really have a positive impact on your marketing and sales efforts. The idea is to define your ideal custom...
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Selecting a Dental Milling Machine
The move to milled Zirconia for full-contour crowns and bridges continues to grow and if you are currently outsourcing your zirconia copings and crowns to a milling center, there will come a time when your monthly volume will have you asking if it is time to purchase your own dental milling equipment. AMS Dental Technologies, one of the ACDLA sponsors, indicates that the choice to invest in dental lab equipment varies quite a bit among their customers. Some very large customers have indicated th...
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Setting SMART Goals
Whether you have employees, partners, or are a one-man band, planning and setting goals is one of the most important management activities that you should be addressing. It is particularly important that you help your employees establish goals and objectives that will be the basis for any sort of evaluation. If you are not on the same page at the beginning of the period (year, quarter, month or week) it is extremely difficult to coach throughout the period or to effectively evaluate at the end o...
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Selecting a Milling Center
Selecting a milling center partner might seem a relatively simple task, and for the most part it is. Just try them and see if you like them. However, if you take the time to ask a few basic questions, you can have confidence in knowing that you are providing your dentists with premium quality milled restorations. Asking the right questions can also prevent you from selecting the wrong milling center and avoid potential problems that may results from a poor selection. Below is a list of questions...
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Building a Sales and Marketing Plan
Many small businesses struggle with establishing a detailed sales plan for growing their business. For many businesses, calling on potential customers is the start and finish of the sales plan. But if you spend just a few minutes thinking about how you make your own buying decisions, I suspect you will agree that few decisions are made on the spot and most of the time you take the time to really understand the details before making an major purchase. Below are the steps we believe you should b...
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Privacy Policy
Effective September 1, 2014
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Our Commitment To Privacy
Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the ...
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Growing in an Uncertain Market
In the September 2014 issue of LMT Magazine, managing editor Kim Molinaro, reports that respondents to their 2014 Wage Survey overwhelmingly indicated they have made cuts in the last two years that have related to personnel. The most likely actions cited included freezing pay, cutting hours, laying off technicians and reducing overtime. The article focuses on increased costs of doing business, costs of benefits, and downward pricing pressure. What is most interesting is that these actions wer...
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